Articles in Newspapers and Business Press

​ASHISH SOOD

  1. “How big promises from start-ups influence potential investors” RSM Discovery, Rotterdam School of Management, Erasmus University
  2. "Technological clairvoyance: The Law and the Profit" Jan 31st 2013, The Economist
  3. "Strategies: To Make a Stock Pop, Innovate," Mark Hulbert, The New York Times, 2008.
  4. Gerard J. Tellis  and Ashish Sood (2008), “How to Back the Right Technology,” Business Insights, MIT Sloan Management Review-Wall Street Journal, Dec.
  5. "Forget Moore's Law: Researchers define new ways to evaluate new technologies" Phys.org
  6.  “Challenges of Technological Evolution in Contemporary Markets," Performance, Ernst & Young Thought Leadership Magazine, 2011.
  7. “Do Innovations Really Payoff? Total Stock Market Returns to Innovation,” Performance, Ernst & Young Thought Leadership Magazine, 2010. 
  8. “A New Framework to Help Firms Select among Competing Technologies," Visions, PDMA, Cover Story, Vol. XXXIV NO. 3, 18-23, Oct. 2010.
  9. “Innovation Does Payoff - If You Measure Correctly,” Research Technology Management. Arlington: Vol. 52, Iss. 4, 13-16, Jul-Aug 2009.
  10. “The Myth of S-Curves: Technological Evolution and Product Innovation,” inSide, Consortium for Graduate Study in Management, 2008.
  11. "The Myth of S-Curves: Technological Evolution and Product Innovation,” Strategic Innovators, Indian Institute of Planning & Management, 2008.
  12. "Understanding Technology Evolution - The Fallacy of S-Curves,” i-PERFORM Marketing 2.0 Authority, Montgomery Research, Inc. and Accenture, 2008.
  13. “The Myth of S-Curves – Technological Evolution and Product Innovation,” Building Trust: Whose Business is it?, Effective Executive, IUP Publications, 2008.
  14. "Understanding the Seeds of Growth: Technological Evolution and Product Innovation,” Annual Thought Leadership book on CRM Transformation, Montgomery Research, Inc. and Accenture, 2007.
  15. ​ “Disruption Makes Startup Traders Steadiness Warning Towards Concern Of Lacking Out” Thursday, October 11th 2018. Economics & Business, Science, Trustednewssites.com
  16. “Motivational factors for investors in startups revealed” by Tim Sandle, Oct 13, 2018 In Business, Digital Journal
  17. How FOMO Dictates Startup Funding, STARTUP FUNDING, Vaibhav Joshi, Entrepreneur Asia-Pacific
  18. “Investors love a disruptor but won’t take big risks” by Steve Randall 17 Oct 2018, Wealth professional Canada
  19. “How big promises from start-ups influence potential investors”, Rotterdam School of Management, Erasmus University, Published on Sep 28, 2018 https://www.youtube.com/watch?v=aQKMhgfa7TQ
  20. “Talk of disruptive innovation is two-edged sword for investment seekers” Oct 3 2018, The Times of Israel
  21. “Your first-in-line customers aren’t necessarily driving your profits,” Dec 15, 2017 San Gabriel Valley Tribune
  22. “Challenges of Technological Evolution in Contemporary Markets,"Shrushti Drishti, PDMA India, 2011.
  23.  “Do Innovations Really Payoff? Total Stock Market Returns to Innovation,” PDMA Visions – Insights into Innovation, Vol XXXIII No. 3, Oct. 2009.
  24. "Innovation Pays Off- Research Shows," Michael Wolff, Research Technology Management, Nov.- Dec., 2008
  25.  “Can Social Media Spur Companies to Increase R&D Spending?,” Knowledge@Emory , Jan. 21, 2011
  26. “Understanding Disruptive Technologies: Who wins, who loses?” Insights from MSI, 2010
  27. “Will E-Reader Innovation Capture Customers and More Market Share?,” Knowledge@Emory, Dec. 17, 2009.
  28.  “Why Innovation Will Revive the Tech Sector,” Knowledge@Emory, Apr. 17, 2009.
  29. "Searching For Signs of Technological Innovation In The Ruins of the American Economy - Does The "S" Curve Explain Anything About American Technological Innovation?,” Thomas Vass, New Technology Market News, eCarolinaNewswire.com, Aug. 6, 2008.
  30. "Video Discussion on Youtube,” USC Marshall - Gerard Tellis Interview on paper "Technology Evolution and Radical Innovations"
  31. "Are Investments in Innovations Worthwhile?" The Stock Markets Channel, Paley Media, Jun. 25, 2008.
  32. "Do Innovations Ever Payoff? Total Stock Market Returns to Innovation," Knowledge@Emory, Jun. 12, 2008.
  33. "New Model for Predicting the Trajectory of New and Existing Products," Knowledge@Emory, Mar. 12, 2008.
  34. "Sony's Blu-Ray Victory: Learning to Catch the Technology Wave?," Knowledge@Emory, Mar. 12, 2008.
  35. "How Does a Technology Improve? - An Argument for Reinvesting in the Light Bulb," Knowledge@Emory, Oct. 5, 2005.
  36. “A New View of Technological Evolution,” Rebecca Anderson, Insights from MSI, 2005.
  37. “A New Look at Returns on Investments in Innovation,” Jane Gebhart, Insights from MSI, 2008.
  38. “A New Approach to Predicting Market Penetration,” Insights from MSI, 2008.
  39. "Strategies: To Make a Stock Pop, Innovate," Financial Express, 2008
  40. “Do Innovations Ever Pay Off? The Value of Investing in Innovation -- Does it Hurt Stock Prices?,” University of Southern California, 2008
  41. “Marrying Technology and Customer Collaboration,” GauravBhalla.com, 2008
  42. Do Innovations Ever Pay Off? the Value to Investing in Innovation,” Newswise, 2008.